Tourism in Slovenia

Tourism in Slovenia

Slovenia recorded a total of one million tourists in 2020, ranking 89th in the world in absolute terms.

That smaller countries regularly perform lower in a comparison of the absolute number of guests, is obvious. By putting the tourist numbers in relation to the population of Slovenia, the result is much more comparable picture: With 0.58 tourists per resident, Slovenia ranked 59th in the world. In Southern Europe, it ranked 9th.

In 2020, Slovenia generated around 1.42 billion US dollars in the tourism sector alone. This corresponds to 2.3 percent of its the gross domestic product and approximately 3 percent of all international tourism receipts in Southern Europe.

A global comparison can be found here › International tourism

Back to overview: Slovenia

On average, each of the tourists arriving in 2020 spent about 986 US dollars. Conversely, the inhabitants of Slovenia spend only around 382 dollars a year when they themselves spend vacations abroad.

Tourism in Slovenia

Development of the tourism sector in Slovenia from 1995 to 2020

The following chart shows the number of tourist arrivals registered in Slovenia each year. Anyone who spends at least one night in the country but does not live there for more than 12 months is considered a tourist. Insofar as the survey included the purpose of the trip, business trips and other non-tourism travel purposes have already been excluded. The number of people passing through within the same day, and e.g., crew members of ships or flights are also not considered tourists in most countries. If the same person travels in and out more than once within the same year, each visit counts again.

Data in the chart are given in millions of tourists. The red line represents the average of all 14 countries in Southern Europe.

Tourists per year in Slovenia

Revenues from tourism

In 1995, tourism revenues amounted to 1.13 billion USD, or about 5.3 percent of the gross national product. This corresponded to about 732,000 tourists at that time and roughly 1,541 USD per person. Within 25 years, the country's dependence on tourism has increased slightly. Before the outbreak of the COVID-19 pandemic, sales were $3.35 billion billion, 6.2 percent of gross national product. Thus, each visitor spent an average of $713 on their vacation in Slovenia.

In 2020, tourist receipts plummeted due to the COVID-19 pandemic. Of the $3.35 billion billion (2019), only $1.42 billion billion remained. This is a 58 percent decrease in Slovenia.

Tourism receipts in Slovenia per year

All data for Slovenia in detail

YearNumber of touristsReceipts% of GNPReceipts per tourist
20201.22 m1.42 bn $2.6 %1,166 $
20194.70 m3.35 bn $6.2 %713 $
20184.43 m3.38 bn $6.2 %763 $
20173.99 m3.06 bn $6.3 %765 $
20163.40 m2.72 bn $6.1 %800 $
20153.02 m2.59 bn $6.0 %858 $
20142.68 m3.05 bn $6.1 %1,141 $
20132.50 m2.97 bn $6.1 %1,185 $
20122.38 m2.79 bn $6.0 %1,175 $
20112.24 m3.05 bn $5.9 %1,363 $
20102.05 m2.81 bn $5.8 %1,370 $
20091.82 m2.82 bn $5.6 %1,544 $
20081.96 m2.96 bn $5.3 %1,509 $
20071.75 m2.46 bn $5.1 %1,407 $
20061.62 m2.08 bn $5.3 %1,283 $
20051.56 m1.89 bn $5.2 %1,218 $
20041.50 m1.73 bn $5.0 %1,151 $
20031.37 m1.43 bn $4.8 %1,039 $
20021.30 m1.15 bn $4.9 %885 $
20011.22 m1.06 bn $5.1 %869 $
20001.09 m1.02 bn $5.0 %932 $
1999884,0001.01 bn $4.5 %1,144 $
1998977,0001.14 bn $5.1 %1,162 $
1997974,0001.23 bn $5.9 %1,258 $
1996832,0001.28 bn $6.0 %1,538 $
1995732,0001.13 bn $5.3 %1,541 $

Our data on tourist numbers, revenues and expenditures are based on information from the World Tourism Organization. However, to ensure international comparability, the data for some years or countries were manually researched and corrected if they obviously included visitors without overnight stays. In these cases, the data were taken from the official communications of the respective national tourism authorities.

The World Tourism Organization additionally points out that in some countries, the number of tourists is only counted at airports, while in others they are also counted at border crossings or even hotels. A comprehensive and reliable indication is therefore hardly possible in any country.

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