Tourism in Sweden

Sweden recorded a total of 7 million tourists in 2017, ranking 45th in the world in absolute terms.

That smaller countries regularly perform lower in a comparison of the absolute number of guests, is obvious. By putting the tourist numbers in relation to the population of Sweden, the result is much more comparable picture: With 0.69 tourists per resident, Sweden ranked 72nd in the world. In Northern Europe, it ranked 7th.

Sweden generated around 14.21 billion US Dollar in the tourism sector alone. This corresponds to 2.6 percent of its the gross domestic product.



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Development of the tourism sector in Sweden from 1995 to 2017

The following chart shows the number of tourist arrivals registered in Sweden each year. Anyone who spends at least one night in the country but does not live there for more than 12 months is considered a tourist. Insofar as the survey included the purpose of the trip, business trips and other non-tourism travel purposes have already been excluded. The number of people passing through within the same day, and e.g. crew members of ships or flights are also not considered as tourists in most countries. If the same person travels in and out more than once within the same year, each visit counts again.

Data in the chart are given in millions of tourists. The red line represents the average of all countries in Northern Europe.

Tourists per year in Sweden

Revenues in tourism

In 1995, tourism revenues amounted to 4.39 billion USD, or about 1.7 percent of the gross national product. This corresponded to about 2.31 million tourists at that time and roughly 1,900 USD per person. Within 22 years, the country's dependence on tourism has increased noticeably. In the last year of the survey, the revenue now amounts to 14.21 billion USD, accounting for 2.7 percent of the gross national product. Each visitor now spends an average of 2,014 USD for his holiday in Sweden.

Annual receipts as percentage of the gross national product:
Tourism receipts in Sweden per year

All data for Sweden in detail

YearNumber of touristsReceipts% of GNPExpences per person
19952.31 m4.39 bn $1.7 %1,900 $
19962.38 m4.53 bn $1.6 %1,908 $
19972.39 m4.03 bn $1.5 %1,686 $
19982.57 m5.00 bn $1.9 %1,942 $
19992.60 m4.94 bn $1.8 %1,905 $
20003.83 m4.83 bn $1.9 %1,260 $
20014.11 m5.20 bn $2.2 %1,266 $
20024.28 m5.67 bn $2.1 %1,326 $
20034.27 m6.55 bn $2.0 %1,534 $
20044.68 m7.69 bn $2.0 %1,644 $
20054.88 m7.63 bn $2.0 %1,562 $
20064.73 m9.71 bn $2.3 %2,054 $
20075.22 m11.89 bn $2.4 %2,276 $
20084.56 m11.73 bn $2.3 %2,576 $
20094.90 m9.77 bn $2.3 %1,994 $
20105.18 m10.67 bn $2.2 %2,059 $
20115.22 m10.21 bn $1.8 %1,955 $
20125.15 m10.10 bn $1.9 %1,963 $
20135.23 m10.86 bn $1.9 %2,076 $
20145.66 m11.85 bn $2.1 %2,093 $
20156.48 m11.31 bn $2.3 %1,744 $
20166.78 m12.76 bn $2.5 %1,882 $
20177.05 m14.21 bn $2.7 %2,014 $


All data correspond to the information of the World Tourism Organization.